It’s been almost a year since I published my book Retirement Transition. I’ve posted about the struggle to do the promotional activities “suggested” to make it a best seller. That level of activity requires more than I am willing to give. Yet, I still take advantage of the promotional opportunities as they appear and surprisingly, this month I had 3!
A colleague from years ago recommended me as a speaker to our Corporate Alumni Group. Yes, my career-company has an alumni group – many people have started their career at this mega-corp and moved on, but still retain a loyalty to the “mother ship”. I gave a 45-minute webinar to a global audience of over 75 individuals.
One of the best aspects of this event was a colleague that reconnected after to compliment me – he gave me the best phrase for my voice! He told me I was, “as always, candid with a touch of humor.” That really is my authentic voice – the one I try for in both speaking and writing.
The second activity was an interview as part of a panel that will go live in March. Marianne Oehser from retireandbehappy.com (https://retireandbehappyworkshop.com/) is sponsoring a symposium entitled: Transitioning Into Retirement. I am excited to be one of her “12 top retirement experts”!
Here is the link to the symposium website: http://www.profcs.com/app/?af=1692593
And Marianne’s cut and paste promo: “If you are retired or plan to retire in the near future, don’t miss this great opportunity to hear from 12 top retirement experts including me who will share their insights and advice about a wide array of lifestyle topics.
Transitioning Into Retirement is a free virtual symposium about overcoming the challenges of this new phase of your life so you can make it the best part of your life. This free event airs March 10 – 12. My interview will be talking about Surviving the Transition.”
This interview was a video one, which is a huge “out of my comfort zone” undertaking. I avoided this approach to documenting my work during my career, even as I was highly encouraged to do it before I left work to capture my knowledge base. So, yes, this interview was very scary for me to do. I wanted to have the full hair & make-up that I did for my professional photo shoot to help boost my confidence. I didn’t but, yes, I paid attention to both – not the normal approach in my more casual Florida lifestyle. I enjoyed the conversational interview and will myself be looking at some of the other panelists in the event. No, I won’t look at mine – I can’t bring myself that far out of my comfort zone, but I did it.
Please do check out the full panel yourself. Link to register for the free March 10-12 symposium; here’s the link again: http://www.profcs.com/app/?af=1692593
Promotional activity number three was back to my no-video comfort zone area. This one was for a Canadian podcast called Moolala by Bruce Sellery and it aired just this past weekend. It was a quick 15 minutes of talk about my book and has a true podcast interview tone, including quick questions and answers. It was a fun experience to be part of a podcast!
If interested, have a listen at: http://podcasts.moolala.ca/category/podcasts/. It should be loaded in a few days.
Will I get more book sales or more blog followers from all of this promotion work? Not sure. Book sales numbers take awhile to show up and I’ve never followed my # of followers that closely! But I feel a sense of accomplishment with engaging in an out-of-comfort-zone book promotion, getting a phrase for my voice, and doing a podcast.
If you have not yet checked out my book, it is available on Amazon (hard copy & ebook – link here), Barnes & Noble (hard copy & ebook) as well as other “random” ebook sites (Baker & Taylor, Overdrive, Kobo, etc.). And yes, this is a blatant self-promotion!